Saturday, August 6, 2011

Feelgood Sunday, JR. 2011 TED Prize winner

      Post Prod Company | OTRA
      Art director | Guillaume Cagniard
        Editor | Hugo Caruana
        Post producer | Cyril Bordesoulle
          Music | Massive Attack
          Sound mix | les Kouz

    The Plan

    Create a large-scale participatory art project that transforms messages of personal identity into pieces of artistic work. Everyone will be challenged to use black and white photographic portraits to discover, reveal and share the untold stories and images of people around the world. These digitally uploaded images will be made into posters and sent back to the project’s co-creators for them to exhibit in their own communities. People can participate as an individual or in a group; posters can be placed anywhere, from a solitary image in an office window to a wall of portraits on an abandoned building or a full stadium. These exhibitions will be documented, archived and viewable virtually.

    About the Winner

    JR’s career as a photographer began when he found a camera in the Paris subway. In his first major project, in 2001 and 2002, JR toured and photographed street art around Europe, tracking the people who communicate their messages to the world on walls. His first large-format postings began appearing on walls in Paris and Rome in 2003. His first book, Carnet de rue par JR, about street artists, appeared in 2005.

    In 2006, he launched “Portrait of a Generation,” huge-format portraits of suburban “thugs” from Paris’ notorious banlieues, posted on the walls of the bourgeois districts of Paris. This illegal project became official when Paris City Hall wrapped its own building in JR’s photos.

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